Just about two decades ago, business coaches were called in to help revive the sliding bottom-line of a company. Now, even the most successful global businesses hire coaches routinely. Business coaching seems to have a direct impact on performance and profits.
Collectively, large multinational organizations like Apple, IBM and Citi contribute to millions of dollars in coaching revenue. While small businesses are getting increasingly savvy about tapping into executive coaching for success. A recent study by PwC showed that businesses that hired executive coaches recovered over 7 times their initial investment.
Given the data it is not surprising that Business Coaching companies are turning into big multinational giants in their own right. Let’s look at some of the coaching firms spread across the globe.
Focal Point Coaching Inc.
Those who frequent the Self-Help or the Management sections at bookstores will be all too familiar with Brian Tracy, a well-known author and famous motivational Guru. Focal Point Coaching Inc. uses Tracy’s tools and methodology to help executives and businesses around the world. Focal Point is also the title of Brian Tracy’s famous book for executives and was featured in Forbes Magazine as one of the top five most useful business books published in the last 25 years.
Focal Point Coaching Inc., as mentioned earlier, relies exclusively on Brian Tracy’s tools and methodology. Focal Point is described as a proactive coaching system. Here, the executives participating in the program are invited to focus on key areas of their roles to boost performance and results. Focal Point claims to help high performers in businesses to continue to deliver results while encouraging others to maximize their potential.
Ben Fewtrell and David Carlin started MaxMyProfit in Sydney. While they received a lot of negative press in the media, especially in the U.S. media, the firm has only grown in the last decade, with franchisee-owned units in several countries. To grow the firm faster and spread their ideas on business coaching, they moved from Sydney to Las Vegas in the United States. MaxMyProfit has thrived even through the recession when many business coaching firms reported losses and slow growth.
MaxMyProfit uses a series of programs titled ‘Fit 4’. For example, Fit 4 Executive Coaching, Fit 4 Teams, Fit 4 Leadership and so on. These coaching programs are centered on ‘action’ or execution; the idea being that without execution there are no results. Importantly, the execution of a plan has to be strategically devised and must inspire peak performance.
Shirlaws Love Business
Shirlaws Love Business is another Australian-born coaching company that has gone global. Shirlaws has provided business coaching to thousands of clients around the world and continues to grow. In addition to coaching, Shirlaws also offers consulting and advisory services. Unlike the other top business coaching firms, Shirlaws is not driven by an individual but a team of expert coaches.
Shirlaws Love Business focuses on building value through vision. This means, first and foremost, helping business executives, corporate teams and others clarify their vision. Defining a clear vision and strategy contributes to decision making and confidence building. Both essential tools for businesses to succeed.
Each Business Coaching Firm is unique
Each of these firms is unique and different in its business coaching methodology. Focal Point Coaching Inc. has 87 offices (Franchisee-owned) across the United States, 34 across Canada and 5 in other parts of the world. In total, they have approximately 150 Executive Coaches around the world. Shirlaws Love Business began in Australia and grew roots in the United States, Canada, UK and countries across Europe, Middle East and South East Asia. It has close-to 200 business coaches and consultants around the world. MaxMyProfit has over 1500 offices across 50 countries and over 100 executive coaches, several hundred business coaches and many consultants.
Every year, new and exciting business coaching firms continue to grow and expand. In the US alone, business coaching is worth over a billion dollars. The industry offer immense potential for individuals keen on coaching as a career, and offers a great network of support to the world of business.