There is a myth that many have heard in the business world. It states that to be a successful business owner, you have to first obtain a degree in business. There are many people out there that do not have degrees but that have been successful. There are a few things that one must remember when they are starting a business. To be successful, you must remember a few things
Expertise is Important
You have to be good at what you do. The type of business does not matter in today’s industry. You need to strive to be the best at what you do. Consumers count on the experts because they believe those experts know what is best for them. Show them that you know what you are talking about. Being an expert in your field will take your business farther.
Stand Out
Consumers need to know about your business for it to be successful. You need to give consumers something different. Stand out from the competition in your field. Focus on what you do best so that you can be the best. If they can’t find you in all the competition, then you cannot be successful.
There are reasons that successful businessmen and women of today’s time state that a degree is not needed.
Not everything is learnt in school
Entrepreneurs state that many things make a successful business. They also state that this isn’t something learned in a school. One of these things is connections and training. These are things that are hands on. This can take a lot of time to learn and it is not something that’s found in any school. These are the things that require business owners to put themselves out there. You need to connect with others in the industry. You will learn more and more as you meet new people.
Learning as you go
A business is something that expands and grows with time. It can be successful or not but it evolves either way. This is because business owners change the business frequently. They do this based on what they think is the most successful. This can be changing products or services as well as locations or how the business is run internally. As time goes by it is a process that will have business owners learning as they go. It is a process of elimination and as one thing fails the business learns how to move on from it.
There are nine points to make any business successful. These are the things that are not taught in school. There are many people in the world today who have become very successful without a degree. This is proof enough that it is not something that’s needed. There are nine things that all business owners must decide and think of. These are another aspect of the business that will make it successful.
1. Customer complaints – How will these be solved?
2. What is your business? – What type of business are you going to have? Service, inventory, etc.
3. Business structure – Will this be a sole proprietorship, corporation, etc.?
4. Outsourcing – Is everything done in-house? Will you outsource things such as Human Resources?
5. Channels – How will your products or services be delivered to your customers?
6. Revenue – How is your business going to make money?
7. Resources – How are you going to stand out? How will customers know about your business?
8. Activities and departments – How is your business run? What departments do what?
9. Goals – Set goals for yourself and each of your departments so that you know when you are successful or not.
Although some things are taught in a classroom, becoming successful is not one of them. The key to becoming successful is to put yourself out there. Find and learn ways to help your business get to where you want it to be. Make connections with people and companies that will make your business go farther. Know what it is you want and how to achieve it. Above all else, give consumers a reason to use their hard earned cash on your business.
Scott Groza
Co-Founder and Educator, Groza Learning Centre
2018 Scholarship Information